Hotel Revenue Management: Segments, Channel Costs, Comp-Set Indices, Pace & Group Displacement
Price rooms like a revenue manager: net ADR by channel, comp-set indices, booking pace, stay restrictions and group displacement, with every cell checked as you go.
One-time payment ยท lifetime access ยท lessons, labs, exam and certificate included ยท no subscription.
About this course
This course works through the numbers of a fictional 180-room hotel the way a revenue manager does. You split a change in ADR into mix and rate effects, take six booking channels from gross to net ADR and net RevPAR, benchmark against a comp set with MPI, ARI, RGI and fair share, track pickup and pace against the same time last year with a capped forecast, value a minimum-stay restriction on a peak night, look up best available rates on an occupancy rate ladder, decide on a group block with night-by-night displacement and a break-even rate, and finish with a budget vs forecast vs actual dashboard and chart.
Lessons
- Segment Mix: Room Nights, ADR & the Mix Effect Pro
- Channel Costs: Commissions, Fees, Net ADR & Net RevPAR Pro
- Comp-Set Indices: MPI, ARI, RGI & Fair Share Pro
- Booking Pace: On the Books, STLY & Pickup Pro
- Length of Stay: Arrival Patterns & the Value of a Minimum Stay Pro
- The Rate Ladder: Best Available Rate by Forecast Occupancy Pro
- Group Displacement: Accept or Decline a Group Block Pro
- Budget vs Forecast vs Actual: The Revenue Dashboard Pro