Multichannel Selling: Stock Allocation, Channel Fees, Buffer Stock, Oversell Risk & Channel P&L
Sell one stock pool on several channels without overselling: fee stacks per channel, stock allocation, buffers, sync delays and the profit each channel really adds, with every cell checked as you go.
One-time payment ยท lifetime access ยท lessons, labs, exam and certificate included ยท no subscription.
About this course
In this course you run the numbers of a fictional online kitchen-textiles shop that sells one stock pool on four channels. You build each channel's fee stack with XLOOKUP, find the price that earns the same margin everywhere and round it with MROUND, split the stock by sales share with ROUNDDOWN and a remainder, size buffers from sync delays with ROUNDUP and price the oversells. You measure listing coverage with COUNTIF and COUNTIFS, build a channel P&L with SUMIFS, find the channel that runs dry first with MINIFS and INDEX/MATCH, and finish with a ranked dashboard and a chart.
Lessons
- Channel Fee Stacks: What Each Channel Keeps from a Sale Pro
- Same Product, Different Price: Channel Prices for the Same Margin Pro
- One Stock Pool, Four Channels: Allocation by Sales Share Pro
- Sync Delays & Buffer Stock: How Many Orders You Oversell Pro
- Listing Coverage: Missing Listings and the Revenue at Risk Pro
- Channel P&L: Revenue, Fees, Ads, Refunds and the Contribution per Channel Pro
- Days of Cover by Channel: Who Runs Dry First and What It Costs Pro
- Channel Dashboard: Contribution, Margin %, Ranks and a Chart Pro