Startup Finance & SaaS Metrics
Work out unit economics, MRR, churn, LTV:CAC, runway, a seed-round cap table and scenarios the way founders and investors do, with every cell checked as you go.
The first lesson is free — no account needed.
About this course
Startup finance and SaaS metrics, worked out the way founders and investors do it. You calculate unit economics and contribution, build an MRR bridge to ARR, measure logo churn, revenue churn and net revenue retention, compute CAC, LTV, the LTV:CAC ratio and CAC payback by channel, find burn rate and runway, model a seed round with an option pool on a cap table, and test break-even under worst, base and best cases.
Lessons
- Unit Economics: Price, COGS and ContributionFree
- MRR Bridge: New, Expansion, Churn and ARR Pro
- Churn and Retention: Logo Churn, Revenue Churn and NRR Pro
- CAC, LTV and the LTV:CAC Ratio Pro
- CAC Payback Months by Channel Pro
- Burn Rate, Runway and the Month Cash Runs Out Pro
- Cap Table and Dilution: A Seed Round with an Option Pool Pro
- Break-even and Worst / Base / Best Scenarios Pro