Ad-Spend Management Fees: Percentage Bands, Minimum Fees, Tiers & Fee vs Hours
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Lessons in this course
- Retainer Packages: Deliverables, Hours, Cost Rates & Package Prices Pro
- Scope Creep: Planned vs Actual Hours, Effective Hourly Rates & Over-Scope Clients Pro
- Ad-Spend Management Fees: Percentage Bands, Minimum Fees, Tiers & Fee vs Hours Pro
- Contractors & White-Label Work: Outsourced Cost, Margin vs Markup & Make or Buy Pro
- Client Profitability: Profit per Client, Margin %, Ranking & the Bottom Accounts Pro
- Client Churn & Lifetime: Monthly Churn, Average Lifetime, Lifetime Profit & Payback Pro
- Account Capacity: Hours per Manager, Utilisation, Accounts per Person & the Hiring Trigger Pro
- Agency P&L & Pipeline: Monthly Retainer Revenue, Won vs Lost, Cash After Payroll & a Chart Pro