Sales & Marketing Analytics in Excel
Measure funnels, campaign ROI, pipeline forecasts, commissions, discounts, RFM segments, A/B tests and shop KPIs in real spreadsheets, with every cell checked as you go.
The first lesson is free — no account needed.
Lessons
- Funnel Conversion Rates and Drop-offFree
- Campaign Metrics: CTR, CPA, ROAS and ROI Pro
- Weighted Pipeline Forecast with XLOOKUP and SUMPRODUCT Pro
- Quota Attainment and Tiered Commission Pro
- Discounts, Margin and the Volume You Need Pro
- RFM Segmentation: Recency, Frequency, Monetary Pro
- A/B Test Results: Lift and a Simple z-Test Pro
- E-commerce KPIs: AOV, Return Rate and Repeat Customers Pro